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NTA UGC NET /JRF/SET 2025 - Study Guide Mass Communication and Journalism - Paper-2
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PRODUCT DETAILS
The UGC NET is a test to determine the eligibility of candidates opting for the post of Assistant Professor only or Junior Research Fellowship and Assistant Professor both in Indian Universities and Colleges. To meet the needs of NET, SET, and JRF applicants, this book has been revamped and updated as per the latest pattern and with a perfect blend of theory and practice questions.
Who will benefit?
- Candidates preparing for NET
- Candidates opting for Assistant Professor or Junior Research Fellowship or both
- Candidates preparing for Paper-2
Book Structure
- Solved Papers (2024-2018)
- 10 Units further segregated into individual chapters
- Modal Paper (1-3)
Book Features
- Theoretical aspect of the subject has been written in a very simple language
- Units are divided into different number of chapters
- Complete coverage of the latest syllabus
- Chapterwise 4000 Multiple Choice Questions for Complete Practice
- Inclusion of Previous Year Questions
Why this Book?
- “NTA UGC Paper-2 Mass Communication and Journalism” has been written for those candidates who want to qualify the Paper 2 of the UGC NET examination
- Designed according to the latest syllabus and the latest pattern of the UGC NET, which is applicable from the June 2019 examination
TABLE OF CONTENTS
Solved Papers (2024-2018), Mass Communication and Journalism, Traditions, Media, Culture, and Approaches to Communication, Models and Theories of Mass Communication, Development of Communication of Social Change, Corporatisation of Development and Emergence of Global Civil Societies, Leaders of Social Reform in India, News and Reporting, Writing and Editing, Journalism as a Profession and Critique of News Values, Advertising and Marketing Communication, Advertising: Management, Campaign and Marketing, Public Relations and Corporate Communication, Crisis Communication and Communication Audit, Concepts of Laws and Ethics, Media and the Important Acts, RT and other Important Acts, Media: Rules, Regulations and Guidelines, Media Management, Communication Design and Media Production Techniques, Economics and Commerce of Mass Media and Principles of Management in Media, ICT and Media, ICT in Education and Animation Concepts, Film and Television Theory, Indian Cinema and National Cinema Movements, Communication Research and Research Design, Communication and Media Research in India, Levels of Measurement of Research, Data Analysis and Ethical Consideration in Communication, Model Papers (1-3)
SPECIFICATIONS
| Author | Ajeet Kumar Singh,Aditya Kumar & Srishti Agrawal |
| ISBN13 | 9789364371735 |
| ISBN10 | 9364371739 |
| Code | D547 |
| Weight | 0.976 |
| Language | English |
| Binding | Paperback |
| No Of Pages | 576 |
| Dimensions | 20.3 x 25.4 x 4.7 cm |
| Country Of Origin | India |
| Manufacturer | Arihant Publications India Limited, 24-26, Kalindi Colony, Transport Nagar, Meerut, Uttar Pradesh - 250059 |
| Seller | Arihant Publications India Limited, 24-26, Kalindi Colony, Transport Nagar, Meerut, Uttar Pradesh - 250059 |
